Nissan 370Z to debut in virtual world

2009 Nissan 370Z
2009 Nissan 370Z

That’s right, following the lead of the 2009 Nissan GT-R, which was unveiled at the Tokyo Motor Show as well as inside Polyphony Digital’s world famous Gran Turismo 5 video game simultaneously, the all-new 370Z is coming to game consoles everywhere via EA Sports’ upcoming Need For Speed Undercover.

In fact, gamers will be amongst the first to get behind the wheel and test drive the 370Z eight weeks before the real deal goes on sales in dealerships.

With the signature boomerang headlights and taillights to the enhanced powertrain, NFSU designers worked closely with Nissan to accurately replicate the overall look, feel and performance of the all-new Nissan Z. From the games opening moment, players will be thrust right into the action with gamers whipping the 370Z in-and-out of traffic at high speed.

2009 Nissan 370Z
2009 Nissan 370Z

The all-new 2009 Nissan 370Z is a super evolution of the iconic Nissan Z, building on the strengths of its predecessor, finding the sports car “sweet spot” in performance, style, and value. The 2009 Nissan Z marks the first full redesign of the Nissan Z since its reintroduction as a 2003 model.

The all-new 2009 Nissan 370Z Coupe will be unveiled at the Los Angeles Auto Show on November 19, hitting dealerships in early 2009.

NFSU takes players back to the franchises roots and re-introduces break-neck cop chases and spectacular highway battles. Players discover a world of high-stakes and high-speed action in some of the world’s hottest cars. The all-new “Heroic Driving Engine” propels the action forward as players experience the dramatic story through spectacular Hollywood-style live-action in-game movies.

“For the past 15 years, Need for Speed has helped define contemporary automotive culture by bridging the gap between gamers and the world’s hottest cars. As such, we are very excited to partner with one of the automotive powerhouses today to exclusively reveal the all-new Nissan Z,” says Keith Munro, vice president of Marketing at Electronic Arts.

2009 Nissan 370Z
2009 Nissan 370Z

Need for Speed Undercover is being developed by Black Box in Vancouver, B.C. The game will be available for Xbox 360 video game and entertainment system, PS3 computer entertainment system, and Wii as well as the PS2, Nintendo DS, PSP handheld entertainment system, PC and mobile.

More information can be found at www.needforspeed.com.